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How Porter Media Expanded Creative Capacity and Gained $250K in Value with Offshore Talent

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Big wins: Porter Media expanded its creative team capacity, gained access to globally sourced, high-quality talent, and realized significant annual savings of $250K while prioritizing quality.

Discover the success story of Porter Media, a Canadian marketing agency that partnered with More Staffing to optimize its creative operations. This strategic collaboration led to impressive cost savings and expanded operational flexibility.

Meet Our Client:

Porter Media is a growth-focused marketing and advertising agency based in Ontario, Canada. Specializing in scaling 7- and 8-figure brands through paid acquisition and retention marketing, they needed to expand their creative team to meet growing client demands and deliver high-quality campaigns.

Recognizing the value of global talent in delivering innovative solutions, Porter Media partnered with More Staffing to find professionals who could seamlessly integrate into their team and deliver exceptional results.

What We Delivered:

Porter Media approached More Staffing with the goal of expanding its creative capabilities with skilled professionals who shared its commitment to quality and innovation. More Staffing connected them with expert graphic designers and video editors who brought fresh perspectives and elevated Porter Media’s campaigns.

Graphic Designers and Video Editors:

  • Produced high-quality visual content for websites, social media, and print materials.
  • Designed social media ads, email templates, and UI elements, bringing Porter Media’s campaigns to life.
  • Expertly used Adobe Photoshop, After Effects, InDesign, and other creative tools to maintain consistency in branding and design.
  • Supported the team with motion graphics and multimedia designs, enhancing Porter Media’s creative impact across platforms.

Using More Staffing’s extensive network and rigorous vetting process, Porter Media swiftly onboarded highly skilled remote professionals, greatly enhancing operational efficiency and keeping costs within budget.

The Impact: Cost Savings, Time Savings, Specialized Skill Set, and More!

Porter Media’s decision to partner with More Staffing led to immediate and measurable results, transforming their operations in several key areas:

Creative Team Expansion

Porter Media transformed its creative operations by growing its team from three to seven members, significantly enhancing its capacity to deliver innovative and high-quality campaigns. This expansion allowed Porter Media to take on more projects, meet tight deadlines, and exceed client expectations consistently. By partnering with More Staffing, they tapped into a pool of globally sourced talent who brought fresh ideas and specialized skills, contributing to the agency’s continued growth and creative excellence.

Verified Annual Savings

Their collaboration with More Staffing delivered significant financial benefits, saving the agency up to $250K annually. This cost efficiency was achieved without compromising on quality, enabling Porter Media to reinvest savings into other strategic areas of the business, such as marketing technology and client acquisition initiatives. By working with highly skilled offshore talent, Porter Media maintained operational flexibility and ensured its team could scale effectively without the expense of local full-time hires.

Creative Expertise That Delivers

The new team members, including expert graphic designers and video editors, consistently delivered exceptional work that elevated their campaigns. The graphic designers created impactful visuals for social media ads, email templates, and branding assets, ensuring every campaign was both visually compelling and strategically effective. Meanwhile, the video editors produced polished multimedia content and motion graphics that captured audience’s attention and boosted engagement across digital platforms. 

Overall, this enhanced creative output strengthened Porter Media’s reputation for delivering innovative marketing solutions and fostered deeper trust with clients.

A Strategic Partnership for Sustained Success

Porter Media’s partnership with More Staffing was about finding the best talent to bring their creative strategies to life. More Staffing’s ability to source top-tier offshore professionals ensured that Porter Media could scale confidently and deliver exceptional results.

This collaboration has empowered them to confidently scale its services, knowing its staffing needs are met with efficiency, expertise, and flexibility.

What Our Client Said:

Porter Media’s management team shared their enthusiastic feedback on the offshore team’s contributions:

“Working with More Staffing has been a game-changer for us. They’ve helped us find amazing talent that fits perfectly with our team, and we’ve been able to expand our creative capabilities in ways we never thought possible. Plus, the savings are significant, but honestly, it’s the quality of the people they’ve matched us with that keeps us coming back.”

Their experience highlights the powerful impact of More Staffing’s staffing model, which has empowered Porter Media to expand capabilities, maintain budget control, and drive operational agility for sustained growth.

The More Staffing Advantage

Partnering with More Staffing provides clients like Porter Media access to a range of advantages that surpass traditional staffing models:

Peace of Mind with Guaranteed 12-Month Placement: Each hire has a one-year placement guarantee, ensuring stability and allowing team members to integrate fully into client operations. This commitment reduces turnover and gives Porter Media long-term confidence in its offshore team.

Significant Cost Savings: Clients benefit from 50-80% cost savings compared to hiring U.S.-based staff with similar qualifications. This translated to substantial budget flexibility for Porter Media, enabling them to reinvest in core business areas without compromising talent quality.

Exceptional Retention Rate: With a 94% retention rate supported by More Staffing’s executive coaching program, clients enjoy a committed, long-lasting team. This high retention rate ensures continuity and reduces the need for frequent re-hiring, enhancing project stability.

Increased Team Engagement: Rigorous onboarding and coaching processes boost team engagement by three times the industry average. More Staffing’s proactive approach fosters a productive and loyal workforce, leading to higher performance and morale.

Executive Coaching Savings: Clients save up to $10,000 on executive coaching fees, unlocking additional leadership potential within their teams at no extra cost. This added value enables Porter Media to nurture a skilled leadership team capable of driving the agency’s vision forward.

Time Savings through Efficient Talent Transitions: More Staffing’s streamlined hiring, onboarding, and training processes save over 200 hours typically spent on talent acquisition. This efficiency allows Porter Media to focus on strategic, high-impact tasks rather than the time-consuming administrative aspects of recruitment.

With these advantages, More Staffing enables agencies like Porter Media to access top-tier expertise, achieve cost-effective growth, and build a motivated, high-performing team tailored to their needs.

Conclusion:

Porter Media’s collaboration with More Staffing highlights the power of strategic partnerships and global talent. By focusing on quality and leveraging a global talent pool, Porter Media expanded its creative capacity, saved up to $250K annually, and delivered exceptional results to its clients.

If you’re ready to grow your team with top-tier talent and unlock new opportunities, More Staffing can help you find the professionals you need to scale confidently. Ready to transform your staffing strategy and unlock new opportunities? Contact More Staffing today to explore the possibilities.

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